Anthropologie, the US label known for its bohemian wear and eclectic home décor, opens its doors in the UAE for the first time on Thursday, 27th May. The premium lifestyle brand’s store will be located at The Dubai Mall, and will feature a wide collection of womenswear, home décor, furniture and accessories.
The lifestyle brand appeals to creative, educated, and affluent women aged 30 and above, the ones who stand out from the masses. The brand also collaborates with local designers in each location connecting with the community.
We are excited to be opening our first store in the UAE. Art and creativity occupy an important role at Anthropologie. It serves as a foundation for the brand, informing everything from buying and design, through to visual display. Coming to a vibrant city like Dubai feels like a natural fit. Our signature style and individuality appeals to the Emiratis’ customer, so it seems an obvious next step to be expanding our store portfolio into the UAE,”said Matt Hilgeman, Managing Director, Anthropologie International
The UAE store will feature a selection of pieces available exclusively to its customers in the UAE. A range of silk embroidered unique headbands in different collections such as DEEPA and KACHEL SILK, as well as headbands from global brands such as Blossom Box and Aria Silk. Anthropologie will also be bringing a selection of bohemian and colorful earrings by Deepa Gurnani and gold earrings by Amanda Soul, as well as artistic earrings by Sibilia.
Just in time for the Dubai summer, Anthropologie also introduces Dubai Exclusive eyewear collections by Karen Walker and DMY by DMY. For a more intensified summer look, customers can also shop bohemian embellished/ sustainable bags, clutches, hats, and shoes from brands such as Amanda Medrado, romualda, and Santi.
Anthropologie will welcome customers to the store on Friday at 3:30pm, with an exciting range of entertainment and activations on-ground, as well as exclusive promotions, ensuring an adventure for anyone that walks in.