Alexandre.J is present in the artistic perfumery since 2012, and after creating 16 perfume pavilions across the UAE, proudly unveils a grand 1,000-sqft boutique on 39 Al Safa Street, City Walk, Dubai, at an opening ceremony on Thursday, 30th of August.
The Brand’s niche line of bold and seductive fragrances, are unique not only in their olfactory qualities, but also the distinctively luxurious style in which they are packaged by their creator and founder, renowned French designer after whom the brand has been named – Alexandre.J
Alexandre.J’s deep connection with nature seen in his one-of-a-kind use of exceptional materials such as Mother-of-Pearl, Enamel, Pâte de Verre, and Leather to package the fragrances is also reflected in the 1,000-sqft boutique’s design, which has been built like an art gallery. The architecture is inspired by the curves of nature brought to life by what looks like a massive art installation of volutes of precious wood over pristine marble flooring. Floor-to-ceiling glass windows adorned by bended wooden louvers offering a panoramic view of the high street district completes the visual and sensory experience.
Alexandre.J shared at the opening: “About 50 different fragrances including our Mainstream collections and prevalent ones such as the ‘Ultimate Collection’ as well as novelties like ‘Atelier Ethnic’, ‘Only You’ and ‘The Art Collector’ exclusive collections are available only at the boutique. This collection has been curated to offer the connoisseur a unique opportunity to not only purchase their favourite fragrances but also dive into the artistic world of the creator and gain a deeper insight into his creative process.
“Alexandre.J is working with a new generation of Parisian perfumers with unique creative sensibilities, and together they give birth to exquisite new eau de parfum scents made from with top-quality raw materials sourced from around the world. One of the most compelling artistic qualities of this brand is its creator’s fierce need to introduce cultural diversity to his enterprise, which he does by collaborating with artists from different backgrounds.
For those wish to take their luxury fragrance buying experience to the next level, the Alexandre.J boutique at City Walk offers customised services to clients by creating tailor-made perfumes for them. Exclusively by appointment, the client will share their preferences and expectation with the perfumer at each stage of the creative process. This exclusive service can be opted for to mark a special event like a wedding, anniversary, etc.
Alexandre.J has an international distribution network in 62 countries across Europe, Africa, USA, Caucasia, Asia and the Middle East. For more information on their fragrance collections, visit www.alexandre-j.com. Latest news and event updates on Facebook and Instagram handle @alexandrejparfums.
