CASAIRE, a new, contemporary Italian furniture and décor concept, officially launches today, February 15th, 2024 with the opening of its unique showroom in Al Quoz, Dubai. Specializing in modern indoor and outdoor Italian-made furniture, the exquisitely designed pieces are meticulously crafted in Italian factories for true connoisseurs of luxury living.
The concept offers unparalleled service, encompassing three decades of relationships with top European factories, global sourcing assistance for designers, and expertise to present the true project costs for clientele to make informed decisions. Post the purchase services include cost-effective shipping, and logistics, as well as on-site delivery and installation. One of the distinct features is the design service, which includes offering customisation and technical support to designers, aside from curation and assistance with furniture selection and further servicing based on the design needs.
Spanning over 10,000 square feet, this exquisitely designed showroom boasts lavish interiors including lofty eight-meter ceilings, expansive floor-to-ceiling windows, and an array of pieces on display highlighting CASAIRE’s offering of distinct craftsmanship. Featuring iconic brands such as Varaschin, Cierre, and Potocco, the store’s ambience is a harmonious blend of modernity and elegance, accentuated by an awe-inspiring ‘inverted tree’ suspended from the ceiling.
Alesha Tara, CASAIRE’s Creative Director, comments, “At our showroom you will discover Italian humour, finesse and skill, coupled with an unwavering commitment to creation. CASAIRE is not merely a furniture store; it is a rare experience!”
“Each CASAIRE collection, meticulously curated for Dubai and the Middle East, is a testament to Italian craftsmanship and the exclusive badge value of MADE IN ITALY. Embracing design legacies that have withstood the test of time, we seek to introduce the local community to these unwavering design and craft excellence standards,” adds Samvit Tara, Founder of CASAIRE.
CASAIRE is launched on the back of a thirty-year-old family legacy in India’s luxury furniture market, starting in the 1990s. Reaping market success Samvit, reached the epitome of global furniture and décor excellence, curating the crème de la crème from premier luxury brands across the US, France, and Italy for India’s opulent homes. With the opening of CASAIRE in the UAE, it is the company’s mission to offer the same dedication and success to the Middle East region, establishing formidable partnerships, while creating enduring relationships through exquisite selections and unparalleled service.
For more information about the brand, please visit www.casaire.ae or keep up on socials @casaire.ae on Instagram.
