Ibn Battuta Mall is stepping into the wild this DSS, with an exclusive, first-in-DubaiLEGO® Brick Safari Exhibition featuring life-size animals and the chance to win amazing prizes.
The world’s largest themed mall is also inviting visitors to help build a space travel-themed LEGO mosaic wall, a tribute to the UAE’s Mission to Mars, which will take up to 80,000 bricks to complete.
Animal magic
Get up and close and personal for a roaring time with 12 animals, made with more than 500,000 LEGO bricks and weighing up to a ton each, from now until 15 August – and you could win a family pass to LEGOLAND® Dubai, which reopens to the public on 23 September.
The menagerie’s largest exhibit is a four metre long, three metre tall woolly mammoth, which took 672 hours to build. Weighing in at one ton, the mammoth stands alongside a tiger, camel, turtle, elephant, sabre tooth tiger, baby elephant, ape, monkey, crocodile and snake.
The animal safari is free to visitors of all ages, with 10 family day passes to LEGOLAND Dubaiawaiting the most creative customers. Snap a safari selfie, tag @ibnbattutamall and @legolanddubai@#legomiddleeastfor the chance to win.
Live life off the LEGO® wall
Have an out-of-this-world experience at Ibn Battuta’s LEGO® space mosaic wall!
A tribute to the UAE’s Mission to Mars, the 27 square metre space-themed wall will take up to 80,000 bricks to complete – and customers can help to build it.
Spend AED50 at any food or dining outlet to receive your personal, hygienically-packed set of LEGO bricks and be part of the construction until 15 August.
Gail Sangster, Asset Manager at Nakheel Malls, said: “We are excited to bring this very special, first-for-Dubai experience, which will provide endless fun for families and fans of LEGO. The LEGO Brand is adored the world over by people of all ages and our animal safari and space mosaic wall are bound to be a big hit with our customers. We are delighted to partner with the LEGO Group to offer these two unique attractions, which are a natural fit for the travel-related design and theme of Ibn Battuta Mall.”
Urszula Bieganska, Head of LEGO Marketing MEA, added: “We are very proud to team up with Ibn Battuta Mall this DSS. It gives us absolute joy knowing that many kids in the UAE will be able to enjoy the LEGO 3D builds, learn about fabulous animals and be inspired by the space mosaic.”
Ibn Battuta Mall customers can also win AED200,000 worth of prizes, including abrand new car, tablets, smart phones, televisions and dining vouchers this DSS with every spend of AED200 until 29 August.
Find out more: www.ibnbattutamall.com, follow @ibnbattutamall or 04 390 9999.
Media contact: Rebecca Rees on +9714 375 9702 (rebecca.rees@nakheel.com)
Event summary: LEGO Brick Safari Exhibition
When: 26 July –25 August 2020
Where: Ibn Battuta Mall, China Court
Timings: 10am – 10pm daily
Cost: free of charge
Access: Free parking at mall; access from Ibn Battuta Metro Station
More info: 04 390 9999 / ibnbattutamall.com / @ibnbattutamall
Event summary: LEGO Space Mosaic Wall
When: 26 July – 15 August 2020
Where: Ibn Battuta Mall, Persia Court
Timings: 10am – 10pm daily
Cost: spend AED50 at any food or dining outlet to participate
Access: Free parking at mall; access from Ibn Battuta Metro Station
More info: 04 390 9999 / ibnbattutamall.com / @ibnbattutamall
